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Founded in 2008, SportsPro has become the global leader in Sports business news and insights. Now in its fourth year, SportsPro Live is firmly established as the number one UK event for sports industry insights that will assist you in improving your businesses performance.
This year’s focus will be on the technological revolution overtaking sports, and how these advancements, and the investments going alongside it are assisting sports businesses in commercialising their products, and audiences like never before. With over 70 speakers and 700 attendees across the two days, and some of the top sports business minds in attendance, this is the one event you cannot miss.
SportsPro Live attracts some of the most influential names in sport to join the speaker line-up. Below are some of the industry experts confirmed to speak at the 2017 edition.
Head of Content Acquisition and Strategic Partnerships, Sina Sports
National Lottery Marketing & Sports Partnerships Manager, Camelot
Chairman, ONE Championship
Digital/Creative Strategist, Moffo Co
Chief Operating Officer, BT Sport
Group MD, ITN Productions, ITN
Chief Executive, International Cricket Council
CEO, BSI VR
General Manager, Olympic Channel
Partner, Bruin Sports Capital
Managing Director, 77 Group
Chief Commercial Officer, America’s Cup
On November 15, 2013, the final day of the Fourth World Conference on Doping in Sport in Johannesburg, South Africa, the Foundation Board elected Sir Craig Reedie as WADA’s third President, representing the sport movement. His three-year term began on January 1, 2014.
Sir Craig has enjoyed a Sports Administration career spanning five decades.
A former President of the Scottish Badminton Union and the International Badminton Federation, Sir Craig was responsible for the admission of his sport to the Olympic Programme in 1985. In 1992, he became Chairman of the British Olympic Association and led the organization through the Olympic Games of Atlanta, Sydney and Athens, and the Olympic Winter Games of Lillehammer, Nagano and Salt Lake City.
He was a leading member of the London 2012 Bid Team which won the right to host the Olympic Games in London and is a Non-Executive Director of the London Organising Committee. Furthermore, he became a Board member of the Olympic Lottery Distributor in 2006.
He became a member of the International Olympic Committee in 1994 and has served on many different IOC Commissions including the Evaluation Commissions of 2001 and 2009, the Co-ordination Commissions for the Games in Athens and Beijing, the Marketing Commission, the Programme Commission and the Ethics Commission. He was elected as a member of the IOC Executive Board in October 2009 and became a Vice President in July 2012. He was Chair of the IOC Evaluation Commission for the 2020 Olympic Games.
Mark is Group Managing Director of ITN Productions, one of the UK’s biggest production companies, working across Television, Digital, Commercials, Branded Content and Sports production.
Since joining ITN in January 2009 he has diversified ITN Production’s capability; tripling the division’s turnover in the last 4 years. New ventures include TV Commercial Production including producing the UK’s most popular TV ad for two years in a row, Sports Production for all Football League coverage plus digitally for the EPL, SPFL, England Cricket and Premiership Rugby, Branded Content as well as building a post-production division and US business.
Previously, Mark spent seven years with Heart, where he led the station to number 1 in London including launching the new Heart breakfast show with Jamie Theakston, which became the first morning show to topple Capital from the number one spot.
Mark began his career as a journalist. He was head of news at a number of commercial radio stations including Gemini Radio in Devon and Neptune Radio in Kent winning 3 Sony Radio awards between 1996 – 2000 for best news and current affairs programme and news presenter of the year.
Hannes Jagerhofer, an Austrian entrepreneur and founder of the PR and event agency ACTS, has been organizing the world’s most famous beach volleyball tournament in Klagenfurt (Carinthia) for over 20 years – which has helped to mark a new era for beach volleyball.
With the establishment of the Beach Majors Company in 2015 – a joint venture with Red Bull – and the Swatch Beach Volleyball Major Series, Hannes Jagerhofer has pushed beach volleyball to an even higher level by setting new standards for sport and entertainment with two spectacular seasons.
Furthermore, he founded the flight search engine www.checkfelix.com, which he sold in 2011 to the market leader KAYAK. Another of Hannes Jagerhofer’s big projects was the YPD Challenge in 2009, a modern recruiting tool, while in 2013 he launched the start-up checkrobin.com, an innovative online platform that enables simple and fast transportation of packages around Europe.
Mike Moffo is the founder of Moffo Co, a creative strategy consultancy that provides bespoke communications for local and global brands. He is a strategic advisor to virtual reality company Laduma, and also leads digital policy campaigns for Airbnb in Europe, the Middle East and Africa. Based in Edinburgh, Scotland, Moffo specializes in harnessing grassroots and social media strategy to ignite global campaigns. Mike played a senior role in both presidential campaigns of Barack Obama. He has provided communications and management strategy to UNICEF, the World Health Organization, the US Department of Education, and the Obama White House.
Sam Li is the Head of Content Acquisition and Strategic Partnerships for Sina Sports, where he is responsible for domestic and international sports rights acquisition; strategic partnerships with rights holders, teams and individual athletes; and international sponsorships and marketing. He was previously an Associate Vice President with the National Basketball Association. Sam has a Juris Doctor degree from University of Michigan Law School and dual bachelor degrees from University of California, Los Angeles.
Dan Barnett is the Chief Commercial Officer for the 35th America’s Cup, overseeing the commercial program for the America’s Cup Event Authority and ORACLE TEAM USA, including all partnerships with broadcasters and sponsors, as well as the commercial engagement, hospitality and merchandise programmes and also the look and feel of the event from a creative and branding perspective.
Dan joined the America's Cup in San Francisco in 2011 as Senior Legal Counsel and subsequently Vice-President of Broadcast. Prior to this, Dan had worked in Switzerland with UEFA, the European Football Governing Body as well as SEGA and MTV Networks in London.
Dan has a degree in Law from Leeds University and he originally trained and qualified as a lawyer in London.
Matt Gentry is Managing Director of Andy Murray's management company, 77, which he set up with Murray in 2013. Matt began working with Murray at 19 Entertainment eight years ago, where he spent several years working closely with Simon Fuller across their talent portfolio in sport and entertainment. Last year, Matt, along with Murray and Gawain Davies (ex IMG and Lagardere Sports) set up a second arm to the 77 Group - 77 Sports Management - to identify and sign talent from the world of sport, with Murray acting as a mentor. Previously Matt worked at the global public relations firm, Hill & Knowlton, in the sport sponsorship team for brands including adidas, Pepsi, Coors and Castrol.
As the Chairman of ONE Championship™ (ONE), Sityodtong has been instrumental in the promotion’s success, driving the company with passion, fervour and a keen sense of business. Sityodtong credits martial arts for guiding him throughout both his business and personal life and is a firm believer of hard work and perseverance. He earned an MBA from Harvard Business School, supporting himself through college by working various jobs while teaching Muay Thai on the side.
Under his leadership, today, ONE Championship holds exciting live shows in iconic cities across Asia, showcasing the region’s best talent on a platform that provides action and excitement unlike any other mixed martial arts promotion in the world. ONE is currently broadcast to 1 billion homes in over 118 countries worldwide. It has forever changed Asian sports history and is further continuing to push the boundaries of how MMA is delivered to the fans.
Based in Singapore, Beatrice has over 16 years’ experience in the sports marketing industry. She joined Aser Group in October 2016 as the CEO of Baofeng Sports International, a JV between Aser Media & Baofeng Sports China. She manages the company business expansion and operations globally.
Beatrice was with MP & Silva for 7 years since October 2009 as the Managing Director, Asia Pacific, where she managed all commercial & operations across the region, excluding Japan and Korea.
Previously, she was the Commercial Director at Infront Sports & Media’s Beijing office, where she was in charge of the commercial rights for the Chinese national football and basketball teams and assisted in the sale of FIFA archive rights across Asia.
Jamie started his TV career as a transport coordinator at the BBC. After that he had several roles in the BBC including Head of Sourcing Production Resources and culminating as the Head of Production L2012 – responsible for the BBC’s multiplatform coverage of the Olympics, Paralympics and other key national events in 2012. Jamie lives in Chiswick in West London and has three children.
Jamie joined BT on 15th October 2012 as Chief Operating Officer to build the infrastructure, broadcast chain and operating model for the launch of their ground breaking TV service and the UK’s newest sports service, BT Sport. In August 2013 BT Sport 1, BT Sport 2 and ESPN all started broadcasting from the brand new purpose built studio facility on Queen Elizabeth Olympic Park.
Today, their 24-hour broadcasting across up to 13 channel outlets including Europe’s first dedicated 4k Sports channel to the home, covering Barclays Premier League Football, exclusive Champions League and Europa League, FA Cup, Moto GP, UFC and Aviva Premiership Rugby, comes from four expansive, industry-leading studios, a 160-strong audience holding area.
Mark is responsible for the overall content creation, technical delivery and digital platform development of the Olympic Channel as well as integrating partnerships with Rights Holding Broadcasters, sponsors, International Sports Federations (IFs) and National Olympic Committees (NOCs).
Before joining OCS, Parkman served as the Operations Executive for Olympic Broadcasting Services (OBC) and Vice President of International Sports Broadcasting (ISB), where he oversaw the operations of the host broadcaster for the Olympic Games. Mark was awarded an Emmy for his work on the host broadcaster team for the Olympic Winter Games Salt Lake City 2002, and he recently managed operations for 1,800 hours of televised competition for the Olympic Winter Games Sochi 2014, overseeing production, engineering, logistics, planning, crewing and broadcaster relations. Mark previously worked in marketing, public relations and international television coordination with Turner Broadcasting System and Cohn & Wolfe, where he led media efforts for the NFL, NBA, MLB, NASCAR and PGA Golf.
David Abrutyn joined Bruin Sports Capital in the spring of 2015 as a Partner. Abrutyn was formerly the Senior Vice President & Global Managing Director of IMG Consulting, which he joined in 1999. Abrutyn was responsible for the global leadership and management of the consulting business unit within IMG Sports and Entertainment. He led a team of over 150 executives in 20 offices across 13 countries focused on corporate consulting, strategy, activation, communications, public relations, property consulting, public sector and tourism consulting.
Abrutyn’s 23 years of industry experience also includes assisting many of the Fortune 500 companies in the development and implementation of sports and entertainment marketing strategies. In addition to consulting responsibilities at IMG, Abrutyn also represented NHL superstar Alex Ovechkin for all of his off-ice marketing and business ventures and he will continue to do so through Bruin Sports.
Adam has been at Camelot since 2008 and, in his role as National Lottery Marketing & Sports Partnerships Manager, has been instrumental in maximising the opportunities offered by The National Lottery's support of the Olympic and Paralympic Games – first for London 2012 and then Rio. Last year, Adam led on ‘I Am Team GB’, which succeeded in being the UK’s biggest ever sports participation event. With over £80 million a year in National Lottery funding going towards supporting over 1,300 elite athletes for sporting success, the event was to welcome home Britain’s Olympic heroes, encourage people to get active alongside them and to thank National Lottery players for the part they played in helping to fund elite sport. Outside of work, Adam is a keen runner – he ran 6 marathons on 6 continents in 29 days for a school in Ethiopia – and is always up for a new challenge.
South Africa’s premier wicketkeeper for the first seven years after its readmission to international cricket, David Richardson played 42 Tests and 122 One-Day Internationals before retiring from all cricket in 1998 after a 21-year first-class career.
Mr Richardson, a qualified lawyer, remained in touch with the game after retirement as both a media commentator as well as a business director with Octagon SA, the company responsible for negotiating player employment contracts with the United Cricket Board of South Africa, as Cricket South Africa was known then. Then, in January 2002, he was appointed the first ICC General Manager of cricket, a post he retained till June 2012, before becoming the fourth ICC Chief Executive.
International executives from all sectors of professional sport attend SportsPro Live. This includes federations, associations and governing bodies; professional sports teams, clubs, leagues and tournaments; agencies and rights holders; established and potential sports sponsors; venues and destinations; sports media; and ancillary industries.
SportsPro Live offers attendees over 20 hours of exceptional networking and educational time. It's where the who’s who of the industry congregate to share knowledge and information, as well as reunite and connect with peers.
SportsPro Live is one of the most critical sports business events hosted in the UK, and provides the perfect vehicle for partners and exhibitors to engage directly with their target audience.
The only sports business event to focus on the evolution and revolution in the sports industry, SportsPro Live creates the ideal platform for thought leadership, extended audience engagement, and extensive audience reach.
To find out how SportsPro Live can elevate your business, please contact a member of the team:
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One of the most modern and breathtaking arenas in the world, Wembley Stadium is home to the England national side, as well as the FA Cup Final and Semi Finals, The Football League Cup Final, The FA Community Shield, The Football League Play Off Finals and The Rugby Football League Challenge Cup Final. The stadium also regularly hosts other major sporting events including a regular season NFL game and epic music concerts.
The most striking, highly visible feature of the stadium is a 133m tall arch that sits above the north stand. With a span of 315 metres, the arch is the longest single span roof structure in the world and is visible right across London.
Getting to Wembley
There are three tube stations servicing Wembley Stadium. Wembley Park, Wembley Central and Wembley Stadium. Click here to download a map to locate where the stations are positioned.
The following buses run from Wembley Central and Wembley Park station to the Stadium: - 83, 92 and 182.
For more information visit Transport for London: https://tfl.gov.uk/
Focused on the commercial, political, and operational aspects of sport worldwide, the monthly magazine is complemented by multiple sector-specific publications, a comprehensive sports industry website, news app, and a portfolio of business events. SportsPro has become a vital source of information and insight for current and potential sponsors and investors, rights-holders, broadcasters, teams, leagues and agencies.
Accessed by over 200,000 executives monthly, SportsPro is an essential tool for executives and investors across every sport and on every continent. For more information, visit the website.
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